Most beginning webmasters make a handful of critical mistakes when optimizing their websites for search engine optimization. Add every meta tag that you can.Use the old adagewhen applying meta tags, KISS or "keep it simple, stupid." Don’t add tags unless you know what you’re doing. Don’t make up your own tag names because no-one’s paying any attention to them.Using the ‘keywords’ meta tag correctly is good. Getting too hung up on it is bad. Many search engines now ignore it altogether, including Google and AltaVista.People have a tendency to get very distracted by the keyword meta tag. Relate it to your site and do not expect miracles from it.Out of all the tags, this one is the most important when it’s used correctly. Just like with your site’s content, write your title tag for your audience first and the search engines second.

We need to have as many different keywords as possible throughout our site. This is an SEO nightmare. Your pages need to be focused, not always trying to cover all basis. Limit your keywords. A ketword density of 5-10% of total copy is good and they should be woven into sentences to make sense.SEO calls for copywriting and marketing talent. Practice at it. Writing good tags that can attract both humans and search engine spiders isn’t easy. Google doesn't rank me by the description tag, so why should I use it? Google does still use the description tag from your site. It displays it to its users in their search results. If there’s no description tag, they’ll just see a nonsense excerpt from your site, which is bad. Don’t forget that there are still plenty of uses for the description tag. Make the title and the description complement each other, as they will often be displayed together.