Web design is a wholly unique thing unto itself. The resolutions, color pallets, sizes, and layouts are entirely different between print and web. And the construction methods are completely different.When dealing with print media, it is heavily graphic oriented. Often event the content of the print material is embedded in graphics, or special fonts. On the web of course, the exact opposite is true. A skilled web designer will know the idiosyncrasies of different operating systems and browsers versions. How the page code is built is the primary art when building a web page. It takes true skill, experience, and knowledge to build a page that looks attractive, is coded properly to load quickly and to be indexed well by search engines, and to display well on different browsers and OSs.

A good web designer will be able to build the site using modern HTML and cascading style sheet techniques. Most people seeking out a good web designer will not have any real knowledge of these things. But if you ask them how they generate their HTML, and they tell you they are using some sort of software package to do it, then you’re probably not going to get very efficient HTML. This may or may not be a huge deal for your website, but it does separate the good designers from the rest of the crowd. Additionally, you will want to be sure that your designer is using cascading style sheets (CSS). If you ask them if they are using CSS and you get back a stare like a deer in the headlights, then you’re probably not dealing with someone who has a good grasp of how to properly build a web page.